When we first got our MTV, we didn’t even have email. A decade ago, you had to get to your PC to check it, but today it feeds directly to your smart phone or tablet. You may have even had to fight the urge to check email while reading this?
The ability to deliver a message to a group of people that market research has identified as being targets for your message and being able to produce a message that will resonate with them in a unique and specific way is a great tool.
We can do that for you. We can target sub groups of your target audience with different and unique messages. We can create various unique response portals or web pages allowing us to identify and respond in a manner appropriate to each respondent.
You may be thinking that your email will be treated as spam or the intended targets won’t open or read it. That’s where the experts at Three Vistas earn their pay. Based on extensive knowledge and years of real-world experience producing email messages that get opened, read and responded to, the Three Vistas team leverages their expertise to get your message out and have it acted upon.
From data acquisition, to graphic design to message creation, Three Vistas is your partner is reaching a larger audience that is target rich and designed to respond to your message. One example of how a basic email marketing strategy could work is our weekly “Insight Today” email blast. We send an informative newsletter to potential and current clients. We track who opens it, what they read and how they respond and adjust our next email message accordingly. That’s a basic understanding of how a marketing program might work.
One of the greatest benefits of an email marketing program is the ability to keep costs contained. Once we have the data of who to send your message to, there isn’t a cost per email to send numerous messages like with the USPS. Also, as your responsive universe is identified, we can begin to target them more specifically and with a higher level of precision.
The Three Vistas team will use our D ProcessTM to come up with a strategy that realizes your goals and meets your needs while encouraging and supporting your vision. Let us deliver and amplify your message.