Do you have a boring resume bio?
Attorney Bio Resumes Can Be Interesting A resume bio on a website does not have to be a great piece of literature, but that doesn’t mean that it can’t have a major impact on those who read it. In its [...]
SEO For Lawyers
SEO For Lawyers “Search engine optimization” can be an intimidating phrase. It sounds scientific and complicated, and yet there is no central system, no industry-wide exam to identify whether a self-proclaimed SEO expert can make a difference for your law [...]
Social Media Strategy for Law Firms
Social Media for Law Firms In today’s world, the ubiquitous presence of social media can easily be overwhelming. Commentary in the form of tweets appear during television shows, and being popular on Youtube can be a full-time job. Every business, [...]
How To Use Facebook For Lawyers
How To Use Facebook For Lead Generation Today there are more ways than ever to reach out to consumers, but that accessibility can be both a blessing and a curse. You have the opportunity to reach new clients and connect [...]
5 Tips to Convert More Leads With Connections
Get More Clients With A Personal Connection More often than we would like to admit, people make decisions based primarily on emotion. Research and logic plays into it, of course, but there is a reason that first impressions are so [...]
How to Tell Your Brand’s Story
How to Use Storytelling for Powerful Branding The word “storytelling” is often one that trips up business owners. It summons up imagery of fiction or fairy tales -- what does that have to do with a company? A brand story [...]
How to find new law clients online
How to find new law clients online From banking to groceries, today people can and do find anything they need on the internet. The search for a lawyer is no exception. The length of time the average person spends on [...]
Innovative Marketing Ideas in 2017
Innovative Marketing Ideas in 2017 Sleek. Shiny. Classic. Few things can conjure up the spirit of adventure and the freedom of letting the open road lead the way like an Airstream trailer. A vintage Airstream is a true slice of [...]
9 Steps to Get a Higher Avvo Rating
If you are an attorney, you have probably heard about Avvo. Avvo is an online directory website for attorneys and law firms where potential clients can go to find an attorney to match their needs. Avvo uses a complex algorithm [...]
How to Get More Online Reviews for Your Law Firm
How to get more online reviews for your law firm. You need online reviews for your law firm. Period. The most trusted form of advertising is by a personal recommendation. So, the anchor of your marketing strategy is to create [...]